The One to One Customer Journey | Creating a Single Customer View
April 25th, 2017 | Morristown
Join us for a truly memorable, invitation-only event as we bring the first Women’s Marketing Leadership Forum to the New York area. Leading women marketing executives will come together to discuss the one to one customer journey and how to create a single customer view.
Learn how today’s women marketing leaders are realigning their priorities, approach, and teams to satisfy increasingly savvy customers and a rapidly evolving digital and technological landscape.
Network with other leading marketing executives in this ideal venue.
CMO Outlook: Emily Deadwyler, CMO | Moderator
Emily is a true Demand Generation Marketing Leader with experience building brands and driving revenue growth at ADP, Comcast and GAIN Capital. She has built demand generation programs and platforms – scaling from start up through IPO. She is adept at applying marketing technology to business challenges and won the Eloqua Markie award for her innovative use of technology, analytics and content to drive engagement and increased conversion. She has a unique blend of strategy and hands-on execution experience for both B2B and B2C companies. Emily earned her MBA from the Kellogg School of Management. Connect with Emily on LinkedIn
Sakti Kunz, Global Head of Data and Analytics, Honeywell
Sakti Kunz is an accomplished executive with a track record delivering growth and enterprise value through product innovation and business transformation. Ms. Kunz offers a unique blend of executive acumen, innovation expertise, global team–building, and business transformation diagnostic and execution capabilities, resulting in strong ROI and operational improvement.
Ms Kunz currently is an executive at Honeywell International, responsible for creating an Analytics Solutions startup that enhances the connected customer experience for each of the company’s businesses. Ms Kunz is an active participant in entrepreneurship advancement in North Jersey as a board member at Rothman Institute for Entrepreneurship and Innovation and as faculty at the Veterans Launching Ventures program at Fairleigh Dickinson University.
Caroline Corrigan O’Hare, Global Head of Content Marketing and Market Research, Bloomberg L.P.
Caroline’s number one passion is helping people access the information they need to make informed business decisions.
Throughout her career Caroline has held a variety of roles in customer service, sales, account management, business planning and analysis, and for nearly the last decade, marketing. In each of these roles Caroline has been able to connect constituents with information they needed to run a better business. And along she has amassed a vast amount of insight about the myriad ways people interact with the brands they love and trust.
For the last several years Caroline has lead the effort to develop the content marketing function within the global marketing organization at Bloomberg. As a content marketer, she specializes in creating and distributing valuable content to attract, acquire and engage relevant audiences. In March 2017 Caroline was also tasked with leading the market research function at Bloomberg.
Faith Aronow, Director, Digital Marketing Wyndham Worldwide/RCI
Faith is an award winning marketer with over fifteen years of client-side, B2C and B2B experience, delivering or exceeding revenue targets through leadership, digital and social media, innovation, UX optimization, content generation and a healthy obsession with customer-centricity.
Fully immersed in the digital marketing revolution from the fundamentals such as UX optimization, social, email, paid and organic search (SEM, SEO) all the way through the every changing cutting edge of digital marketing including programmatic display, CRM targeting, Salesforce marketing cloud automation and mobile; all backed by a solid foundation in traditional brand development, customer acquisition and direct response marketing.
Industry experience includes travel and hospitality, entertainment, education, technology, consumer packaged goods including food and health products, and CAM/alternative medicine.
About the Women’s Marketing Leadership Forum:
The Women’s Marketing Leadership Forum is a new initiative from CMO Outlook that illuminates the great women leaders who are shaping the future of marketing. Recognizing the remarkable talent, drive, insights, and leadership that a new generation of marketing leaders are bringing to the significant brands they steward, CMO Outlook created this forum to be their voice and a place to come together to celebrate their accomplishments. Past CMO Outlook female participants with C and VP level marketing roles have ascended to the presidency at their respective brands within the past two years. This highlights two significant trends in developing tomorrow’s capable leaders, recognizing marketing leadership roles as a path to the presidency and women’s increasing influence at the helm of significant brands.